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Customer engagement refers to the number of interactions between your customers and your company. Unlike typical communication, customer engagement relies on two-way communication, encouraging customers to “respond” to the company.

How to Improve Customer Engagement?

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Emails are considered one of the most direct and personal communication channels between brands and consumers.

4 High Converting Email Marketing Templates Your Audience Will Love

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The real estate market is as tough as ever. So how does one acquire leads in these adverse times? Here are three lead generation ideas for real estate. 


3 Lead Generation Ideas For Real Estate

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On-page lead generation tools can be used to improve the conversion rate of a website. In other words, they convert anonymous visitors into real leads.

7 Great On-page Lead Generation Tools You Should Test 

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A major part of the work of every team is generating leads. This is also one of their biggest challenges. If the website alone doesn't generate enough leads, in many instances a sales manager is left with one option - cold calls.  But there are other lead generation strategies you can implement.

How to Generate Leads Without Cold Calling

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Upselling is an absolutely essential part of healthy sales figures in the hospitality industry. The most obvious benefit is increased revenue. When you successfully upsell a product or service, you’re either upgrading the quality and/or value of what your customers are buying or adding something onto their bill that wouldn’t have been there before. This can be a big money maker, illustrated by the fact that 59% of hotel guests are interested in upgrades and additional services.

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