CallPage vs. Novocall - best Novocall Alternative
Compare two callback tools — and see which one gives you more control over website conversions. Both CallPage and Novocall help website visitors talk to your team. The difference is in how much control you get over the widget, the call flow, and the full lead capture process.
CallPage vs. Novocall — Feature Comparison
| CallPage | Novocall | |
|---|---|---|
| Callback widget on website | ✅ | ✅ |
| Exit-intent & pop-ups | ✅ | ✅ |
| Advanced display rules (scoring & conditions) | ✅ | ✅ |
| AI Voice Agent | ✅ | ❌ |
| Knowledge base for Agent/Bot Ability to add a knowledge base in the form of (URL or files | ✅ | ❌ |
| Full visual customization | ✅ (incl. CSS) | ⚠️ Limited |
| Custom Lead Forms (email, questions, etc.) | ✅ | ✅ |
| Custom Web Buttons | ✅ | ✅ |
| Multiple widget variants More then 1 version of pop up on website | ✅ | ⚠️ Limited |
| After-Hours Mode | ✅ | ❌ |
| Inbuilt CRM | ✅ | ✅ |
| SMS Notifications | ✅ | ⚠️ (No information) |
| Call recording | ✅ | ✅ |
| Analytics & reporting | ✅ | ✅ |
| Meeting scheduling | ✅ | ✅ |
| Meeting routing Automatic routing based on form fields | ✅ | ✅ |
| Virtual phone system | ✅ | ⚠️ (No information) |
| CRM integrations | ✅ ✔ 5,000+ via Zapier + native CRM | ✅ |
| Customer support | Chat + Email + Phone | Chat Only |
| Dedicated Customer Manager | Yes | No |
| All-in-one control panel | ✔ One unified dashboard | ✘ Multiple products/panels |
| Trial Available | 14 days free | No |
| CallPage | Novocall |
|---|
Callback widget on website ✅ ✅ Exit-intent & pop-ups ✅ ✅ Advanced display rules (scoring & conditions) ✅ ✅ AI Voice Agent ✅ ❌ Knowledge base for Agent/Bot Ability to add a knowledge base in the form of (URL or files✅ ❌ Full visual customization ✅ (incl. CSS) ⚠️ Limited Custom Lead Forms (email, questions, etc.) ✅ ✅ Custom Web Buttons ✅ ✅ Multiple widget variants More then 1 version of pop up on website✅ ⚠️ Limited After-Hours Mode ✅ ❌ Inbuilt CRM ✅ ✅ SMS Notifications ✅ ⚠️ (No information) Call recording ✅ ✅ Analytics & reporting ✅ ✅ Meeting scheduling ✅ ✅ Meeting routing Automatic routing based on form fields✅ ✅ Virtual phone system ✅ ⚠️ (No information) CRM integrations ✅ ✔ 5,000+ via Zapier + native CRM ✅ Customer support Chat + Email + Phone Chat Only Dedicated Customer Manager Yes No All-in-one control panel ✔ One unified dashboard ✘ Multiple products/panels Trial Available 14 days free No
Why businesses choose CallPage over Novocall
AI Voice Agent that works 24/7
CallPage includes a native AI Voice Agent designed specifically for inbound sales and lead qualification. When your team is busy, offline, or outside business hours, the AI agent answers calls, qualifies leads, routes them correctly, and collects key information automatically.
AI Voice Agent
Better UX and full branding control
CallPage gives you precise control over widget behavior. You can decide where it shows, when it activates, and which visitors see which version of the widget based on traffic source, page type, or behavior. This makes CallPage easier to use as part of a real conversion strategy instead of a static “call us” button. Novocall focuses mainly on time- and page-based triggers, which is enough for basic setups but more limiting for marketing teams.
CallBack Software
Built-in meeting scheduling that closes the gap
CallPage is designed as a single conversion widget that handles instant callbacks, scheduled calls, and messages in one flow. Everything happens in one interface and one logic. Novocall also offers instant and scheduled calls, but these features feel more like separate components than one cohesive experience, which makes setup and optimization more fragmented.
Meeting Scheduling
Full inbound call handling, not just callbacks
CallPage is designed to sit between marketing and sales. The widget is easy to deploy on landing pages, integrate with CRM systems, and analyze as part of your funnel. Call data is meant to support conversion tracking and follow-up workflows. Novocall offers useful calling features, but CallPage is more clearly positioned as a website conversion tool, not just a calling solution.
Call Management
Dedicated Customer Manager
With CallPage, you’re never left on your own. You get a dedicated customer success manager who understands your business goals and helps you get real results from the platform, plus direct access to technical support whenever you need it. No ticket black holes, no endless waiting, and no chatbot-only experience.
Works with your tech stack
Integrate CallPage with your CRM and favorite tools using native integrations, Zapier, or API - connecting with thousands of apps used by sales and marketing teams worldwide.
We are really satisfied with the results delivered by CallPage. Each day our agents answer phone calls from customers interested in our services. We can see a direct connection between the implementation of CallPage and increased customer satisfaction.
The first month with CallPage already proved that this tool can significantly improve our reaction times, which is our main KPI for both sales and customer service teams. As a result our customers and potential clients are super satisfied with our service.
Frequently Asked Questions
You can install CallPage using Google Tag Manager, directly in your website’s code, or via native integrations with popular website builders.
A call is counted as successful when both sides answer and the conversation lasts longer than 10 seconds. This includes callbacks initiated by the widget and calls made from the CallPage dashboard.
Start Increasing Your Leads and Revenue Today!
Get your 14-day free trial now.
It’s as easy as 1, 2, 3! Setup your free trial, install the widget on your site, and see more leads captured with CallPage.
- No credit card required
- 10 minutes set up
- 14 days fully-featured free trial