About British Automotive Holding
British Automotive Holding is a part of the company operating since 1996. BAH was established at the turn of 2003 and 2004, when the authorities of the company decided to expand its activity. Since then the company has been importing and distributing premium and high luxury segment car brands: Jaguar and Land Rover. BAH operates in Warsaw, Katowice, Łódź and Gdańsk.
Why did British Automotive Holding decide to implement CallPage:
Call analytics at British Automotive Holding lacked tracking, which limited their ability to monitor phone service on a large scale and in an automated manner. Furthermore, they did not have a system in place to monitor the quality of service offered during phone calls.
Results:
CallPage call recordings and call history enabled the company to regularly check the quality of telephone service, and the lessons learned translated into improved customer service over the phone.
Key takeaways:
Creating a channel for very fast communication.
Increased customer satisfaction.
New source of leads.
Faster customer service allows you to serve more people.