Car dealerships should be moving faster to digital advertising channels and putting in more effort to increase their visibility online. This is a logical decision, as customers find digital channels increasingly more useful. 87% of car buyers and 90% of service clients use digital channels to choose a car dealership according to Digital Air Strike study 2017.
Lead generation is no longer a mystery – there are multiple tools that facilitate the process of lead gen. A higher priority now for marketing and sales departments is generating high-quality hot leads ready to convert to paying customers. Hubspot has found out that converting leads into customers (69%) is a top challenge now.
How can you utilize the potential of the generated traffic and drive more leads that will be qualified for the sales process?
It is easy to generate leads, but it’s harder to generate leads that will translate into higher revenue for your company over time. Over the past 12-18 months, high-performing sales teams 2.8x more frequently tended to prioritize personalization of sales. So how can you acquire hot, high-quality leads for the sales department?
In this article, we are highlighting the top sales challenges in 2019 and ask sales leaders which channels they recommend using to help solve those challenges and generate higher-value leads.
You are pretty sure your salespeople have the skill set and features to make them good or even great at what they do (according to Forbes, only 1 out of 1000 sales reps can be called great). But… But somehow, they don’t do their best! You see the potential in them, although something is still missing. Check our 13+ Steps How to Improve your Reps’ Performance and Turn them into Sales Superheroes.
There are at least a few mistakes your reps probably make. Some of them are oh-so-obvious and easy to track. Others may slip unnoticed through loads of everyday work. In this article, we present 7 mistakes sales representatives make while dealing with potential customers over the phone. We also give some advice on how to omit them.
As a sales leader, you want to stay connected with your colleagues, exchange experiences, learn new strategies and discover case studies in other growing organizations. We have created a list of 12 sales leaders and influencers who are present on LinkedIn & Twitter, and share their hands-on experience with their colleagues.