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Blog about sales, lead generation and marketing

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#1 blog about sales calls

Sergey Butko

Sergey Butko

Co-founder and Chief Marketing Officer at CallPage. Has over five years of experience in marketing. He deals with generating leads and conversion on a daily basis. He has gained experience working in a consulting firm and designing websites after his working hours. He is passionate about conversion rate optimization and lead generation strategies.

Recent posts

3 Simple Things To Make Your Cold Calling Better

It’s a well-known fact, that cold calling is an arduous task for every sales manager.

Thanks to the efforts of marketers, there are many approaches to cold calling, a lot of scripts and techniques to combat objections: standard call scenarios, company presentation, identifying needs or establishing a dialogue.

The main problems of each sales manager is often a fear of dialing numbers and overcoming barriers.

Sergey Butko
Sergey Butko
October 16, 2017

Personal Branding For Sales Professionals - How To Do It Right?

- What unites all people-brands - for example: Salvador Dali, Lady Gaga, Richard Branson and Steve Jobs?

Sergey Butko
Sergey Butko
September 28, 2017

Irina Lam [OmniConvert]: Digital Sales in the Artificial Intelligence Era

The Online Sales Sprint is a series of live-streamed webinars, in which the latest marketing practices are discussed and taught, all completely free of charge. Learn how to navigate marketing and sales in today's social media and data-driven climate, from success proven Entrepreneurs and Experts across the globe. 

Sergey Butko
Sergey Butko
September 26, 2017

7 Simple Things To Do To Make Your Conversion Grow

One of the "Achilles' heel" of the site could be a low conversion.

That factor determines online success and can affect saving money, time and effort.

Everyone aims for as high conversion as it can be, but what to do to actually make it work?

Today, you'll find 7 interesting things about conversion that could help you boost your traffic or sales and improve what you already have.

Sergey Butko
Sergey Butko
September 19, 2017

Sujan Patel [WebProfits] - 13 Tips To Deliver Smart Cold E-mails

The Online Sales Sprint is a series of live-streamed webinars, in which the latest marketing practices are discussed and taught, all completely free of charge. Learn how to navigate marketing and sales in today's social media and data-driven climate, from success proven Entrepreneurs and Experts across the globe.

Sergey Butko
Sergey Butko
September 14, 2017

Steli Efti [Close.io] On How To Close Deals On The Phone

The Online Sales Sprint is a series of live-streamed webinars, in which the latest marketing practices are discussed and taught, all completely free of charge. Learn how to navigate marketing and sales in today's social media and data-driven climate, from success proven Entrepreneurs and Experts across the globe. 

Sergey Butko
Sergey Butko
September 7, 2017

6 CallPage Features You Had No Idea About

 With all the marketing platforms at your disposal, it is common to use a multi-tiered strategy that leverages many of these platforms to attract the highest number of leads.

Sergey Butko
Sergey Butko
August 16, 2017

9 Tricks For Increasing Your Conversion Rate Like A Rockstar

Are you familiar with the situation when the item prices of your online store are competitive, the offers are narrowly targeted, the landing page is tested hundreds of times, and the conversion is so high that it's even unbelievable? Still dreaming of such things? Have you ever wondered what causes low conversion and how to deal with it? Well, sit back, cause we will consider 9 main factors that affect the conversion of the website.

Sergey Butko
Sergey Butko
August 2, 2017

How Can You Be Content With Your Content? 7 Secrets of Content Marketing.

Is there any universal formula for writing a copy that will necessarily lead to a sale?

Today, the number of workshops and master classes on content marketing are growing every day, and the importance of the selling text for the business development is cultivated.

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