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#1 blog about sales enablement

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Sergey Butko

Sergey Butko

Co-founder and Chief Marketing Officer at CallPage. Has over five years of experience in marketing. He deals with generating leads and conversion on a daily basis. He has gained experience working in a consulting firm and designing websites after his working hours. He is passionate about conversion rate optimization and lead generation strategies.

Recent posts

How to Decrease Lead Response Time and Boost Sales in 5 Actionable Steps. Take Your Sales to the Next Level Now!

Lead Response Time and the speed of "processing" a customer’s query is a metric that influences the classification-to-sales conversion ratio. This means the Lead Response Time (LRT) also affects overall sales results and the financial performance of a company.

Sergey Butko
Sergey Butko
August 6, 2019

Time to Lead Influences the Conversion of a Sales Closing Ratio - Every Minute Counts. Let us Explain You Why Your Lead Response Time is so Important.

You've probably seen hundreds of captions like: "Shorten the reaction time to query from a potential customer and increase sales by x7". Or "If you react to a query from a potential customer after more than 60 minutes, the chance of closed deal will decrease x10", etc.

Do the first and second sound like a clickbait for you? Yeah, you are right, these are real click baits.

Sergey Butko
Sergey Butko
August 1, 2019

Disrupt SF 2018. We will be there!


If you’re serious about startups then you should have heard about the Disrupt, place where you’ll find the renowned Startup Battlefield competition, a virtual Hackathon, hundreds of startups in Startup Alley, Workshops and legendary networking at the after parties.

Tech Crunch Disrupt focuses on revolutionary startups and everything associated with them – from debuting the best startups and introducing game-changing technologies to discussing what is on the mind of key innovators and influencers in the tech industry.

How We Acquired 3600 International Clients and 177,000$ in a Week. [CallPage CASE STUDY]

How to introduce your product to the international market? We want to share a case study with you, in which we describe how we managed to acquire 3,600 foreign clients and earn 177,000$ in one week.

47 Tools For Digital Marketing in eCommerce

E-commerce is one of the most critical areas in these days when it comes to digital marketing.

Startups want to grow faster, increase sales figures and become more popular. However, even integrated companies need to evolve to bring customers closer to their new products.

Social media portals like Instagram and Facebook also make it possible for young customers to draw attention to their new products.

Sergey Butko
Sergey Butko
January 18, 2018

12 Facts About Sales You Wish You Knew Earlier

The main challenge for most e-commerce players around the world is the growing demand for the technological component of online stores, the need for multi-channel promotion, and the security of personal and payment data of buyers.

Sergey Butko
Sergey Butko
November 13, 2017

4 Enemies of Conversion Rate. How to Get Rid of Them?

It's not easy to successfully execute a CRO plan, especially when there are so many potential conversion optimization mistakes. It is important to find the right methods and strategies for your website, as well as to identify current conversion optimization errors that, if mitigated, can improve your conversion rates today.

Sergey Butko
Sergey Butko
November 7, 2017

7 Quick Tricks To Start Selling More In 2019

Finding new people to buy your product or service is an important part of the entire sales process. The more you sell, the self-confidence and self-esteem increase. In this context, the question of how to sell a maximum is the key issue for any sales manager.

Sergey Butko
Sergey Butko
November 2, 2017

10 Things You Need To Check When Conversion Rate is Low

Do you struggle with your conversion rate? Thinking all the time what could go better? Our list may be helpful if you want to improve your situation. Check the highlighted parts and cross them out of your list. These little points can fix your strategy and boost your conversion!

Sergey Butko
Sergey Butko
October 31, 2017

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